#interiorbranding

If you read my previous articles about Interior Branding and Experience Design, you might be wondering how to create a memorable brand experience for your guests.

Customers are after much more than goods and services, to buy. They are after different and memorable experiences to live. We are living in what many believe to be an experience economy.

Which characteristics describe your brand? Is your brand elegant, playful or modern? Each of these adjectives would create a completely different experience.