At this critical time for hospitality, Malta Tourism Authority Chief
Officer for Strategic Development and Deputy CEO Leslie Vella
explains how the new tourism strategy for 2021-2030 will help the
sector recover, rethink and revitalise.
The Malta Hotels and Restaurants Association (MHRA) states that some of the hospitality industry could suffer irreparable damage if wage subsidies that support thousands of workers and which are in place till end 2021 are stopped by Government, and are not extended till at least March 2022.
Added: 4 December, 2021 After 11 months of public consultation with all sectors involved in hospitality and tourism, the Malta Tourism Authority has launched the Malta Tourism Strategy until 2030. With the theme of Recover.Rethink.Revitalise, this strategy will be divided into 22 more targeted strategies which, through a long-term plan, will achieve 125 goals. These objectives should be reflected in 145 actions for Maltese tourism to recover and be sustainable. This strategy will be based on the principles of quality, sustainability, tourism experience, connectivity efficiency, housing development management, human resource challenges, branding, digitization, and significantly, the inclusion […]
Added: 8 November, 2021 After an absence of a year due to the COVID-19 pandemic, VisitMalta participated in the 2021 Edition of the World Travel Market, which was held last week in London. WTM has long been known as the meeting place for the global travel trade, and home to the ideas and connections that shape travel. But in 2021, its role in connecting, directing and inspiring travel businesses matters like never before. Because this year, WTM London has provided the moment when the industry could, in fact, take off again. With over 1,000 exhibitors this […]