Following my last article about al
fresco entertaining, I heard from a
number of readers, and it's clear this
is a topic people feel passionately
about, because they love it.
Some wondered if I was being too cautious,
and were quick to defend the buzz and
energy that outdoor dining has brought to our
streets. Valletta was singled out more than
once: a city that has been transformed from
a quiet, sleepy capital into a genuinely vibrant one, pulsing
with life, colour and a soul it hadn't had in generations.
That's worth celebrating.
Beyond what I, and people like me, feel, what do
stakeholders think? I asked the Malta Tourism Authority
and the MHRA to give their views.
VC: Is there a proper, enforceable policy regarding
outdoor seating for restaurants, cafés, and other
entities? What is it exactly?
MTA: The authorisation to place tables and chairs
in public areas is subject to permits issued by the
competent authorities, principally by the Planning
Authority and, when placed on public land, the Lands
Authority, in accordance with their respective legal
frameworks and policies. Once such permits are issued,
the authorised outdoor seating is included and forms part
of the conditions of the MTA licence.
The Malta Tourism Authority (MTA) is responsible
for licensing and monitoring catering establishments
to ensure compliance with the legal and regulatory
framework governing their operation. Where noncompliance is identified, operators are required to take
corrective action and are informed of the applicable
enforcement measures should breaches persist.
VC: Many feel this framework could be strengthened
further and would benefit from an update. What are your
views?
MTA: The Malta Tourism Authority is not the authority
responsible for establishing or reviewing the policy
governing the use of public spaces for outdoor seating.
Such policies fall within the remit of the competent
authorities responsible for the administration of public
land and planning matters.
A specific policy on outdoor catering areas on public
open spaces was published by the Planning Authority
in 2016. The MTA's role is limited to licensing catering
establishments and ensuring compliance with the
conditions attached to the tourism licence, including any
permits issued by the relevant authorities. Consequently, any assessment as to whether the existing policy requires
updating or amendment is a matter for the authorities
responsible for formulating and administering that policy.
Tony Zahra, the MHRA president, shared his perspective
too:
VC: How do you view the evolution of outside seating for
restaurants, cafés, and other entities?
Tony Zahra: The al fresco experience has always been
there, but Covid 19 was the real game-changer. Prior
to Covid, many fewer places were offering an al fresco
experience. When the pandemic hit, governments
everywhere wanted to reopen hospitality businesses
as fast as possible without causing potential outbreaks
of Covid by cramming people into indoor spaces. The
mantra was “put chairs and tables outside, and we’ll solve
the permit issues in due course.”
“At first the establishments set up more or less the
same seating they had inside and transferred the same
numbers outside their premises. The customers liked the
idea so much that soon there was an ever-increasing
number of chairs and tables, increasing every week. What
was an emergency solution became permanent, and
those who ‘secured’ the most space outside seem to have
won the tables and chairs battle for business.
Some two
years ago, a government executive made an attempt to
bring some order to the ‘battlefield’ where non-licensed
tables and chairs were increasing as the operators
thought fit. But there was political pushback, and the
attempt fizzled down to nothing very, very quickly.”
VC: The bigger the number of tourists we attract,
especially the type that we are attracting at present, the
more demand there will be for al fresco entertainment
which is attractive to the masses. That is a far cry from
the mantra of quality not quantity. How can this be
changed?
Tony Zahra: I certainly do not accept your assertion that al
fresco hospitality is the prerogative of what you term
‘mass tourism’. The al fresco experience is enjoyed by all
segments of the market, whether it’s the person reaching
out for a fine dining experience or the tourist enjoying
an ice cream sitting outside the ice cream parlour.
That
said, it is therefore clear that the more tourists we bring
in, the greater the demand for al fresco dining. We keep
talking about ‘quality tourists,’ but nobody in some form
of authority has as yet defined what we mean by quality
tourism. Is it not time to flesh out what we mean by
quality tourists? Once we identify what we want, we can
then identify whether the target market makes economic
sense or not.
This is the thinking of some of our leading tourism voices.
I still believe we need to discuss this aspect of our life
more. Outdoor space isn't just about food and drink; it's
part of the shared life of the islands, enjoyed by locals
and travellers alike, and something we can keep shaping
together.
We look forward to continuing this conversation with
businesses, authorities, and residents alike, all working
towards the same goal: a vibrant, welcoming Malta.